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Tag Archive for: ‘advertising’
Hashtags… The Dark Horse of Social Media Marketing

The # is enjoying its moment. It is no longer considered a number sign or a mere pound. It has reincarnated on social media and how! With a completely new identity – hashtag or #tag, it has found its place in all places that are non-digital. There are hashtags at all places that have social media. In simple terms, …

Marketers, You Have No Idea What You’re Doing

And that’s perfectly okay. As marketers, we bear a lot of responsibility, ultimately to our company’s bottom line. That makes it easy for us to become overly attached to familiar strategies. We don’t want to waste budget and we don’t want to risk seeing a negative ROI, so playing it safe often sounds best. However, …

Marketing your Business on Facebook

A good Facebook presence can help you engage your fans and grow your business. But with so many ways to promote your business on Facebook, it’s hard to know where to start. Read on for six easy steps you can take to make social media work for you. Internet Marketing Tips: Create a Facebook Business …

Is Advertising the Best Means to an End?

In the Information Age, advertising and its professionals have been facing the meanest attack they have ever seen, from consumers calling the profession untrustworthy and deceitful and businesses calling it ineffective and costly to the “social media gurus” proclaiming it “for the losers” and how it and the thousands of people in AdLand will no …